Initial Post Instructions

Part 1: Research & Review
Search online to find a medical, health facility, or communal-health advertisement. Medical advertisements might include drugs (prescription or over the counter), treatments, or medical devices. You might also find an ad for a local health facility. Alternatively, you can find an ad promoting a communal health topic, like drunk-driving, homelessness, or properly buckling children in car seats. Ideally, you should work within your chosen topic for Week 3 and 4, but if you cannot find an ad about your topic, go with one that sparks your interest.

Part 2: Application
Dissect your chosen ad based on the 4 appeals from this week’s lesson: logos, pathos, ethos, and kairos.

• Attempt to find an example of each in your ad, and explain how each appeal tries to persuade the audience.
• If an appeal is missing, then discuss how its absence affects the ad’s overall persuasion.
• Finally, present your overall assessment of the ad’s effectiveness.

Answer:

For this assignment, I’ve chosen one of the graphic recommendations of the World Health Organization. They advise the public on Coronavirus disease (COVID-19) spreading prevention.  I believe that that’s the most discussable topic in our days. I attempted to analyze those graphic recommendations using four types of persuasive appeals: Reason (logos), Authority (ethos), Emotion (pathos), Setting (kairos)….Please click the icon below to purchase the full answer at only $5.